On a mission to honor the spirit of Austin
Your neighborhood clothing brand honoring the spirit of Austin—past, present, and future. Austin has always been a city of brilliant minds: independent thinkers, working musicians, neighborhood business owners, and bold dreamers. As our city grows, so does our responsibility to preserve what makes it so special.
We lead with kindness.
We show up for our neighbors.
We create with purpose.
Just a few of our friends & faves in ATX
Favorite taco joint
We love coffee from Flitch and breakfast tacos from Taqueria Fenix.
Our ideal way to spend a Saturday afternoon
Outside! Pease Park, Doss, or Ramsey for family-friendly fun. Or walking around Lady Bird Lake.
One thing we’ll always love about ATX
Its people.
Shop local, support your neighbors
Every purchase you make from Keep Austin Kind supports your neighbors, whether it’s the local artisans and businesses we source from or the grassroots nonprofits we give back to with a percentage of every sale. This quarter, Keep Austin Kind is partnering with Austin Soundwaves, a local nonprofit that works with musicians across the region, providing opportunities for learners of all ages, backgrounds, and experiences.
Causes we care about
Each year, we select different causes near and dear to our hearts. Right now, our focus is on children’s health, wellness, and education initiatives.
Creating community
We’re extending our love letter to Austin to you—past, present, or future Austinite. As we continue to grow our brand, we’ll offer hyperlocal, intentionally curated events. Follow us on social media for all the details.
Join The Movement
Embody the spirit of Austin—honoring the beauty of our city and the people who live here.